Americhip: Michael Kors Sexy Ruby Video Micro Shelf Talker
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Michael Kors Sexy Ruby Video Micro Shelf Talker

Michael Kors Sexy Ruby Video Micro Shelf Talker



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Challenge:

How to stand out on shelf where so many other brands have recognizable names and impressive packaging. 

Solution:

Grab your consumers’ attention and wow them with impressive content right in the store aisle.  Americhip worked with Michael Kors on a shelf-edge campaign utilizing our patented Video Micro Shelf Talkers to call attention to its new Sexy Ruby line.  The brand upgraded our economical standard Video Micro Shelf Talker by adding a custom-shaped faceplate. Once triggered, the units played three evocative video spots. Draw your consumers in with engaging video right on shelf.

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