Americhip: Chapstick Product Sample Kit
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Chapstick Product Sample Kit

Chapstick Product Sample Kit



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Challenge:

When the marketplace already knows your name and thinks it knows your product offering, what tools are available to remind customers that you’re evolving?

Solution:

An iconic brand like Chapstick knows how to keep it fresh. They regularly extend their lip care lines with new flavors that both care for and beautify lips. To help Chapstick present its newest Total Hydration line-up to channel partners and major retailers,  Americhip created a dazzling 24-inch long promotional package in which Chapstick presents seven new shades. Tint is a key feature to the new Total Hydration line, and this thin, elongated design cleverly highlights this point by placing each sample in  a display window across the front face of the package. The display’s large size offers plenty of space on the back to describe key features and benefits.  Wow your influencers, media and retailers with a clever new packaging design from Americhip. 

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