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Murad Picture Changer



Murad Picture Changer
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Challenge:
Murad wanted to share the excitement of the upcoming summer season with its top consumers while also communicating important health tips
Solution:
Americhip designed and produced a picture changer mailer highlighted by a transforming image on the front panel with key hydration and sun protection tips on the inside spread.
Americhip's picture changing technology smoothly transforms one image into another with the simple pull of a tab. Consumers will inevitably slide the tab in and out to see the unit repeatedly morph one image into another in a perfect demonstration of before and after, old and new or outdated and trending.