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EFI Patented Video Product Launch Mailer
EFI Patented Video Product Launch Mailer
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Challenge:
EFI, a leader in the commercial printing space, was launching its new VUTEK h Series of superwide-format hybrid inkjet printers and needed a powerful B2B product launch mailer to highlight its innovative new technology.
Solution:
Communicate directly with your core customers and prospects with the most innovative marketing communication tool available today—a Video Mailer. Americhip produced a high-end casebound, multi-spread 7” Video Book that allows customers and prospects to experience the performance of this dazzling new product. The headline says it all: “See the Revolution.” As the Video Book opens, an engaging video plays on our patented 7” TFT Screen educating consumers on the key features and new breakthrough technology built into the VUTEK series. The design of the brochure further heightens the overall impact with a dramatic display of white copy against a black background on the cover and then brightly colored images from the VUTEK printer on each spread. To further educate the B2B audience, our Paper Engineers designed a slide-out drawer that holds actual print samples. There’s no better way to educate your core audience for your next product launch.
Don’t wait for your audience to find you. Get your message delivered to your target demographic with a patented Video Mailer from Americhip.